Is Animalification A Thing?

man surrounded by rock pigeons

In literature, an object with human characteristics is called ‘personification‘.

Granting an animal human-like characteristics is called ‘anthropomorphism‘. (Anthropo = human being, as in ‘anthropology’. ‘Morph’ = change.)

Both personification and anthropomorphism are types of metaphors.

But what do you call it when it’s the other way round? i.e., when a human being is compared to an animal by virtue of animal characteristics? Reverse personification? Animalification?

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