What is ‘The Fridge Test’?

“You know. You’ve just come home from a movie, you had a great time, you go to the refrigerator to get a beer, you open the door, and you say, ‘Wait a minute …’” If a film has got the audience until they open the fridge, maintains [director Jonathan] Demme, then that’s all that matters.

So Rose Could Have Saved Jack In Titanic — So What, It Still Passes The Fridge Test, The Guardian

The article also explains that the refrigerator test is a modification on Alfred Hitchcock’s ‘icebox question’.

I suppose as cooling and refrigeration grows more advanced, subsequent generations will find their own terminology to describe the same thing.

Here’s what IKEA thinks fridges might be replaced with by 2025. Maybe a return to ‘ice boxes’?

Ikea concept kitchen 2025

Header image: advertisement for Frigidaire kitchen appliances from the November 1948 issue of The American Home.

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