Hard to remember now, but ‘damned’ used to be a full on swear word. A teacher at high school once pounced on me for using it (though by the 1990s I think she was being ridiculous). ‘Damned’ was certainly shocking 100 years earlier than that, in 1893, when Ambrose Bierce published his horror short story and called it “The Damned Thing”.
It’s out of copyright and you can read “The Damned Thing” at Project Gutenberg (3,233 words).
TYPES OF TERROR
Stephen King has spoken of three types of terror:
The Gross-out: the sight of a severed head tumbling down a flight of stairs, it’s when the lights go out and something green and slimy splatters against your arm. The Horror: the unnatural, spiders the size of bears, the dead waking up and walking around, it’s when the lights go out and something with claws grabs you by the arm. And the last and worse one: Terror, when you come home and notice everything you own had been taken away and replaced by an exact substitute. It’s when the lights go out and you feel something behind you, you hear it, you feel its breath against your ear, but when you turn around, there’s nothing there …”
— Stephen King
“The Damned Thing” belongs to the second category — the horror, describing the mutilated body. But by the end of the story, Bierce has moved into the realm of terror. The scariest thing of all is something we cannot see.
This is exactly the sort of terror/horror parodied by the podcast (and book) Welcome To Night Vale. From episode 2 of Night Vale (“Glow Cloud”):
Apparently the cloud glows in a variety of colors, perhaps changing from observer to observer, although all report a low whistling when it draws near.