What era are we in?

The Disney history also raised a poignant point about this moment in time – just as Walt and Roy challenged the status quo with animated film characters in the 1920s, and risked their business on ambitious projects like the first full-length animated feature Snow White and the Seven Dwarfs in 1937, we too need to realise that interactive media is in its infancy and it takes decades to establish a new medium with norms and a stable audience. This left me with an overarching question, “If we compare interactive media to the film industry, what era are we in?”

– Ten Trends in Interactive Media for Children from Dust or Magic, Amy Friedlander

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